The call for improved labeling of foods, in order to help people understand the health implications of food items that they purchase and consume, has been renewed by the British Heart Foundation.

The charity's call has come after the revelation that despite the fact that the amount of saturated fat being consumed by adults in the country has managed to marginally fall over the past decade, and the consumption of trans-fat is now within the recommended limits, there is still a long way to go in order to effectively achieve the widespread healthy diets.

Still, the report, released by the Food Standards Agency, says that people are including too much of sugar in their daily diet, and are consuming nowhere near fiber, fruits and vegetables. Also, women and adolescent girls have very little iron in their diets.

"While it's encouraging that the amount of saturated fat people are eating has reduced, it is still too high and exceeds recommendations. What we need is an environment that makes healthier choices, easier choices. A single front-of-pack food labeling scheme with traffic light colors, guideline daily amounts and the words high, medium and low would help us all to understand what's really in the food that we are buying", said Mubeen Bhutta, Policy Manager at BHF.