Guardian News and Media Launches Extra: New Readers’ Scheme
Guardian News and Media Launches Extra: New Readers’ Scheme

Extra, the latest scheme launched by Guardian News and Media for the readers, today, has appeared with a number of exciting offers and remarkable choices.

Extra will let the readers of Guardian, The Observer and guardian. co. uk to get more associated with group’s journalism via live events, background updates from experts and a top-flight partner’s host. The events will include V&A, National Portrait Gallery, Eden Project, Alastair Sawday's Travel Club, English National Opera, and Tate Britain.

The members of Extra will be given exceptional access to Guardian/Observer's award winning branches in Kings Place coupled with a special association with the papers' Editors, newsroom visits, interviews and events hosted by some of the most respected journalists.

Richard J Thompson, Head of Membership, Guardian News & Media shared his pride and said that the group has emerged as a successful brand, ensuring wide readership both in print and online. He explained that this move has been taken to ensure the readers’ further involvement with them and keep them associated with the group for long.

"Extra will be different from traditional newspaper membership schemes in those events and activities will be truly reflective of the Guardian and The Observer's editorial coverage”, he said.

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