Rodney Cook has been appointed as the Chief Executive of Just Retirement.

He resigned from the position of Managing Director of life and pensions at LV, to join Just Retirement. In 1999, he served in Pearl as Managing Director. He has experience of working in UK and Australia.

After leaving Pearl, he joined Zurich Financial Services as customer solutions director, moving next to Prudential as Prulab director, handling innovation and product development.

Just Retirement Chairman, Tom Cross-Brown, said that Just Retirement has developed into a reliable and pioneering association, with a promising rapport. It is known for delivering quality-assured services.

“Given Rodney's experience in the wider retirement market and in product innovation, his appointment will allow Just Retirement to continue to grow”, he added.

Cook said that he is looking forward to serve the company with the best of his potential and experience, triggering a consistent growth. He expressed his confidence in the company staff, saying that he is excited for working among them.