Survey Finds UK’s Biggest Banks Performing Worst in Customer Service
customer service

A survey has found that the UK’s biggest banks go on offering customer service, with which, people seem to be frustrated and taxpayer-backed Bank of Scotland has landed the lowest place on the list.

The round-up of the customer satisfaction surveys that are carried out on a yearly bases by customer association, Which?, has revealed that Lloyds Banking Group brands grabbed three places out of the five but on the bottom level, as rated by people for the service levels that were offered.

The survey highlights the best and the worst brands in four banking regions like current accounts, savings, mortgages and credit cards, as per the surveys of Which? associates.

The upper levels were under the dominance of smaller brands in the sector, whereas the fives biggest brands dropped to the lowermost standing.

For the current accounts, savings and mortgages, HSBC-owned First Direct grabbed topmost place on the ranking with an overall satisfaction score of 81%.

One Account won the second place and internet bank, Smile, took One Account’s next position.

Bank of Scotland scored 43% in contrast with an average of 59%.

Which?’s Chief Executive, Peter Vicary-Smith said that over and over again, it has been seen that the big high street banks have not been able to fulfill the standards they needed to offer while giving customer services.

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