At the Adobe MAX conference in Los Angeles, Adobe’s chief technology officer Kevin Lynch outlined the expanse of the company’s product lines – which range from Web sites to Flash-based games – and announced a few new products.
Noting that Abode’s content creation, management and playback tools are now diversifying to mobile devices, Lynch unveiled Adobe’s Digital Publishing Suite as well as Adobe’s AIR 2.5 to the conference audience.
Accepting the fact that the wealth of a wide array of form factors and formats opens up fresh prospects for content creators to reach new and diverse audiences, Lynch also added that managing such a complexity has never been an easy task.
Lynch said that Abode is “in the midst of a revolution right now,” and added: “If you look what's going on, there's all sorts of different devices happening now, new input methods, new formats, new distribution models, and you guys are right at the forefront.”
Talking about the PC-like capabilities of the mobile devices, including 1-GHz and now dual-core processors, Lynch said that these devices have the potential to actually beat wireline devices in the amount of available bandwidth. However, adding that the variety in screen sizes and inputs essentially leads to different user experiences, which the content has to be customized to.
Lynch also mentioned Abode’s plans to bring hardware-supported video and the software rendering capability to the tablet market; as well as to launch Air for TVs, in partnership with Samsung.












