One of the nation's leading hotel groups, Marriott International, stated that it is pulling access to adult movies from new hotel rooms that it will open in the years to come.

Marriott stated that its decision is in parity with a pending change to one new in-room entertainment technology for its new hotels. Traditional video systems, in which access to adult content displayed in the menu selection was included, will be replaced by Internet-based video-on-demand systems.

But the decision is also taken after years of discussing whether the availability of profitable adult films in guest rooms is apposite and whether safety measures exist to prevent children from seeing it.

Hotels have witnessed the shrinkage of revenue from providing pay-per-view movies in rooms. Business travelers have been checking into hotels more and more with their own entertainment, whether iPod Touch, Netflix DVDs, laptop or Slingbox.

Changing technology and the methods by which guest's access entertainment has reduced the revenue that hotels and their owners make from in-room movies, including adult content, as stated by Marriott.

Colliers PKF Hospitality Research has found out that hotels now collect about thirty nine percent fewer dollars from all pay-per-view movie rentals than they did ten years back. The average hotel collects about one hundred and seventy five dollars per available room per year, down from two hundred and eighty eight dollars in 2000, stated Robert Mandelbaum, research director of the company.

His estimates stated that industry wide, movie-rental revenue in the year 2009 was roughly three hundred and eighty million dollars.

While citing about pay-per-view movies he said that it is not giving more revenue at present.