The reliance of the Demand Media Inc on more than thirteen thousand freelancer, who writes articles that, is published online on various topics that is searched often by the user in different search engines, has resulted in strong criticism from the critics who have down played the company as a content farm or content mill. The critics though were pretty harsh on the company’s policy to produce content the share market had a different story to tell. The stock price of the company had seen a rise of thirty per cent since the time it went public, which was just a month.

Even though the company’s reputation stays unharmed by the derision of the critics, from what the share prices reflect, the CEO and founder of the content writing firm, Richard Rosenblatt is very much agitated by such comments.

In the conference call that took place on Tuesday Rosenblatt had his first opportunity to speak in public since the company’s initial public company. And he took his time explaining that according to him the company merely gives the people precisely what they want. He said that the consumers form the company’s most significant focus, asset and constituency. He added that today’s consumer want is nothing but applicable and useful information because as the need of information by a consumer expands, the total hours in a day don’t.

He said that he believes that the platform that is provided by Demand Media Inc for appeasing the demand of their customers is the most comprehensive and most effective than that offered by any other online publishing house. The CEO said that they are special because of the standard they maintain consistently week and week out, the process that they follow to produce the most informative content and adding to these are those extremely qualified content writers on whom the company relies on to produce quality content.