It has been revealed on a routine report that PepsiCo, the giant under which a number of brands such as Pepsi, Walkers and Tropicana prevail, has not been able to fulfill some of its health targets for last year.
The firm that manufactures food and drinks revealed that they have not been able to execute a few of their short term targets. They revealed this in their Health report that had laid a few standards that they needed to meet last year. These standards laid out a strategic document of 10 years for the purpose of encouraging health and increasing profit.
One of the clauses of their missed targets was to provide breakfast ranges and children’s lunchbox. They were also supposed to increase the availability of Pepsi Max and Walker’s Baked products by 25% by the year 2012 for those consumers who would pick up stuff on the go.
The report by the firm is further of the view: “Some of the targets we set ourselves last year fall within the timeframe of this update, others are longer term and will take years to deliver”.
It also said, “We have not met all of our short term targets and in the spirit of openness have chosen to be transparent about the setbacks, the challenges we have faced and how we propose to address them”.












