Zoom raises $30 million funds; plans expansion of its digital networks

With a Series A financing to ABS Capital Partners, and GCA Savvian's financial advice, Zoom Media & Marketing has managed to raise $30 million through the sale of a minority equity position in the company.

The de Gaspé Beaubien family-owned source of targeted and digital out-of-home (OOH) media and promotional programs, Zoom maneuvers indoor networks in more than 10,000 venues - including fitness centers, family entertainment centers, indoor soccer facilities, bowling centers, restaurants and nightclubs.

Zoom's innovative in-house event marketing and promotion department generates custom media placements and marketing agendas. Zoom boasts of 100 million-plus monthly viewers, thanks to its approximately 25,000 digital screens and 55,000 billboard locations.

Already an innovative provider a range of decidedly targeted advertising opportunities for brand marketers in the US, Zoom intends using the new funds for expanding its digital networks across US and Canada, along with working out tactical takeovers for strengthening its leadership position in its verticals.

Acknowledging digital OOH networks pioneer ABS' support in funding, François de Gaspé Beaubien, Zoom's Chairman and CEO, said: "Digital trumps everything and given the sea change occurring in media, this is the ideal time to expand our digital offerings. We are extremely pleased to welcome ABS as a partner, and we are fortunate to be able to rely on their backing and expertise as we continue to grow."

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