There is no denial that Microsoft has managed to make a special space in IT market with its services but recently, the company has been seen battling in front of other biggies like Apple, Google and many others. They have taken significant steps towards new and better products while keeping any eye on other companies as well.

While the pressure is ramping up, there are chances for the company to face more tough time ahead. A lot depends on the strategic moves taken by the company to move up the ladder. There are some offerings from the IT giant which could be vital to decide the future of the company.

To be unveiled in next year, Windows 8 is a crucial tool in the hands of the company. There are perceptions that in case the operating system fails to take off, then this could mar the future of the company on desktops and mobile devices. Even the company is putting a lot weight in developing Bing, which was started in the mid-90s. To make it more competitive with Google, there was a lot done to upgrade Bing. However, there is no significant change in the market position of Google so far against Bing. The search giant is taking all steps ahead to retain its position in the market and that’s what has made Google made name of its own.

Against the PlayStation 3 and Nintendo Wii, Microsoft’s Xbox 360 has been picked by many users. There are expectations that in the coming ten years, it could make Microsoft gaining immense popularity among one and all.

As of now, Microsoft is focused on providing live TV through its Xbox 360. There is a lot depends on how the company takes next few moves as it would decide where the company is going to land up in the IT market.