Despite the recent attempts by Apple Senior VP Phil Schiller to defend the App Store’s rather obscure app approval process, developers still remained peeved at the debatable rejections and communication-free holdups by the iPhone maker.

The ambiguous Apple verdict, approving certain contentious apps and rejecting the not-so-objectionable ones, has even left the Federal Communications Commission (FCC) complaining about the lack of a clearer picture about the app approval process.

In an attempt to somewhat assuage the prevalent confusion about the App Store approval and rejection process, a recently-launched Web site – aptly called ‘App Rejections’ – by UK-based iPhone developer Adam Martin, takes a forceful stance against Apple’s methods. The site will essentially “collate” all the “unusual” and “unfair” rejections from the App Store.

Saying that the underlying drive for the creation of the App Rejection site was Apple’s rejection of the Google Voice application, Martin said that he would go through all the past backlogs of Apple rejections, and eventually feature every documented case on his site.

About the Apple app approval process, Martin said in an early blog post: “Apple has a secret, undocumented, unquestionable, random process for deciding which applications to “allow” onto the deck.”

Elaborating further, Martin added that “in most cases, the rejections were perfectly reasonable, and/or Apple had officially warned developers “don’t do this; we won’t allow it”.”