The launch of a new hybrid TV/Web show called "If I Can Dream" is being planned by Simon Fuller, the co-creator of "American Idol". Many companies have tried to create hit series for the Internet in recent years, but had no success.
"The Beautiful Life" which was the creation of the actor and producer Ashton Kutcher, also failed after the first two episodes were shown on the CW network, and the show was then discontinued because of poor ratings.
Fuller's show will search for three aspiring actors, a model and a musician. It will all be seen online starting early next year, and will give the viewers a chance to comment and interact with the stars on MySpace, Twitter, Facebook and various blogs in real time. A recap program for viewers will appear on Hulu. com at the end of every week.
Fuller said in a statement, "The next frontier is the video world of authentic real-time interaction. 'If I Can Dream' experiments with technology to provide for the first time a complete open-door opportunity that allows the viewer to experience reality in a way never before attempted. It is time the public got to see the truth behind what it takes to launch the careers of young artists who have a dream that one day on pure merit they can be professional entertainers and gain the recognition they crave".
Marketing and advertising deals were announced by the company, with MySpace, Clear Channel Radio, Pepsi and Ford Motor Company for the project.












