Next Month Amazon Plans to Launch Its Video Streaming Service Tailored for Customers in Japan
On Wednesday, online retail giant Amazon.com said that it is planning to launch its video streaming service for its Prime members in Japan in the coming month. The extension of the Prime paid service is aimed at gearing itself up for Netflix Inc's scheduled entry into Japan in September.
Amazon's Prime membership costs 3,900 yen in a year for its users in Japan. It also provides the members some other services like an alternative to choose a delivery date for their online orders for free. The Prime members of Amazon have access to unlimited videos under the company's Prime Instant Video service.
For the Prime members in Japan, Amazon is planning to offer an extensive video lineup that will include Japanese and U.S. films, television shows and cartoons. Amazon is also likely to design an exclusive content which will be tailored for its Japanese consumers. It will also include popular local dramas.
Roy Price, the VP of Amazon Studios confirmed the plan when he said, "Prime members in Japan will love what we introduce just for them".
In another instance some reports which surfaced today indicate that Amazon is likely to give up making smartphones following the unsuccessful stance of its Fire Phone.
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