Purple Finance has announced plans to raise Rs 69 Cr through the issuance of equity warrants, signaling a strategic push to strengthen its capital base and support future growth initiatives. The proposed fundraising, subject to shareholder and regulatory approvals, is expected to enhance the company’s balance sheet flexibility and fund expansion across lending and financial services operations. The move comes at a time when non-banking financial companies are recalibrating capital structures to meet rising credit demand and evolving regulatory requirements.